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In this episode of Your Marketing Dude Podcast, Mike Cuevas chats with referral expert Stacey Brown Randall about creating client experiences that make people rave and refer. Discover how to build lasting relationships, stand out authentically, and grow your business without ever asking for referrals.
Timestamps
0:38 – 1:47 — Guest Introduction: Stacey Brown Randall
1:48 – 3:09 — Stacey’s Referral Framework
3:10 – 4:16 — What Makes a Business Referable
4:16 – 5:25 — The Three Groups You Get Referrals From
5:25 – 7:29 — What a Referable Client Experience Is
7:29 – 10:37 — Work Touch Points vs Relationship Touch Points
10:37 – 13:12 — Creating Memorable Client Experiences
13:12 – 16:54 — Client Experience → New Business Pipeline
16:54 – 19:13 — Understanding Client Emotions
19:13 – 21:19 — Identifying Client Moments & the “Quiet Voice”
21:19 – 24:41 — Gifting Strategies That Work
24:41 – 26:02 — Tailoring Touch Points by Client Type
26:02 – 29:03 — Infusing Personality Into Your Brand
Hang out with Stacy
https://staceybrownrandall.com
Get the book: https://referableclientexperience.com/
